Baby, it’s not even remotely cold outside. It’s 32C (~90F) and swamp-like, perfect for crafting your holiday campaigns. Cue holiday appropriate playlist.

Whether your target audience for this holiday season is into homespun traditions, featuring handmade decorations and rustic decor or they love everything fun, colorful and kitschy, complete with adorable Xmas sweaters and candy ornaments, it’s all good and on trend for 2016.

Relaxed, modern lifestyle images for this holiday season attract today’s savvy (yet sometimes sentimental!) consumer seeking respite from a world gone mad. We highlight two trends we’re sure to hear more about as the end of year approaches.

Head to our blog to read more about Northern Envy and Let’s Hear it for the Kitsch